English-taught courses

To facilitate the integration of international students, Universidad ORT Uruguay offers some courses which are taught entirely in English. Other university courses are offered as dual-language courses, meaning that lectures are given in Spanish with course materials and assessments available in English.

Courses taught in English

Fall semester, 2020 (all courses are subject to confirmation)

  • Strategy and Competition

    (64 contact hours, 7 ECTS credits)

    Prof. Enrique Kramer.  MBA, Universidad de Navarra (IESE), Spain. Public Accountant and Bachelor in Business Management. Ex manager, Consulting Department, Price Waterhouse. Ex manager, Controlling department, Boehringer Ingelheim, Barcelona, Spain. Ex international visiting scholar, Harvard Business School. Ex managing director for Mercosur, Velcro Group. Guest professor, WHU-Otto Beisheim School of Management, Germany. Ex manager of Consulting Services for Management, Price Waterhouse. Award for teaching excellence 2007 (graduate degrees and professional development) and award for trajectory and contribution to the School 2015, School of Management and Social Sciences. Chairholder of Strategic Management. Academic Coordinator of Management and Administration, Universidad ORT Uruguay

    Course description: In this capstone course, students use and integrate the management knowledge, tools, and skills they have acquired throughout their studies formulating business strategies that consider industry structure and a company’s resources and capabilities, placing particular emphasis on the practical feasibility of the proposals they formulate. This is achieved through the extensive use of Harvard Business School-style case studies. Field work on a specific company –usually in an industry undergoing some sort of transition– is required.  

  • Technology Driven Innovation

    (48 contact hours, 6 ECTS credits)

    Prof. Eduardo Mangarelli. Software Engineer, Universidad ORT Uruguay. Former Director of Technology, Microsoft Latin America. Former director, Uruguayan Chamber of Information Technologies (CUTI). Former director of new technologies, Microsoft Argentina and Uruguay. Former manager, Microsoft Uruguay. Award for teaching excellence 2005, School of Engineering, Universidad ORT Uruguay. Associate Dean, School of Engineering, Universidad ORT Uruguay.

    Course description: In this course we will take a deep look at the key technology trends and how companies on different industries could leverage those technologies to drive innovation.

    Outline:

    1. Technology Trends, including Cloud, Mobile, Artificial Intelligence, Blockchain, IOT Edge, etc.
    2. Innovation Process
    3. Industry real cases: Finance, Healthcare, Media, Manufacturing and Retail.

  • South America in Turmoil

    (48 contact hours, 6 ECTS credits, spring and fall term)

    Prof. Germán Clulow. Ph.D. (cand.) in Political Science, Université Libre de Bruxelles (Belgium). Master in Political Science, Université de Genéve (Switzerland). Master in Development Studies, The Graduate Institute Geneva (Switzerland). Graduate diploma in Economics, Universidad de la República (Uruguay). Bachelor in International Studies, Universidad ORT Uruguay. Former professor at Université Catholique de Lile (France).

    Course Description: This seminar will attempt to highlight the social and institutional challenges that the region faces. Firstly, we will briefly discuss the evolving political and ideological landscape of the last thirty years. Secondly, and because it´s essential to understand political behavior and partisan support and the cross-national differences, we will highlight in an introductory manner the relevant theories explaining the attitudes and preferences of voters and how representation and demands are structured by political actors. Thirdly, we will focus on the underpinnings of democratic consolidation and the risks of authoritarian temptations. Finally, we will center on social evolution, new forms of political participation and the conflicts that may arise from competing views, discrimination or unfulfilled representation. Throughout the seminar, important emphasis will be placed on the recent wave of social unrest and protests that have spread across the continent.

  • Global Civil Society

    (48 contact hours, 6 ECTS credits)

    Prof. Inés Pousadela. PhD in Political Sciences, Universidad de Belgrano, Argentina. Master in Economic Sociology, Instituto Universitario Patricios, Argentina. Bachelor in Political Sciences, Universidad de Buenos Aires, Argentina. Research Specialist, Civicus, World Alliance for Citizen Participation. Researcher, The Independent Reporting Mechanism (IRM), Argentina. Associate researcher, Institute of Communication and Development (ICD), Ex associate professor, University of Maryland at Baltimore County, Rockville, United States of America. Ex consultant, Institute of Communication and Development (ICD), Inter-American Development Bank (IADB).

    Course Description: This course aims at providing students with both a conceptual and empirical framework so they can form an opinion about the existence, functions, transformative potential and challenges faced by civil society activism in an increasingly globalized world. In a disciplinary field dominated by the study of relations between nation-states in an environment that is defined as either fully anarchic or tempered by the action of intergovernmental organizations, we intend to focus on a set of non-governmental actors: domestic and international civil society organizations, social movements and networks of transnational activism. Our reflection is triggered by a few, deceptively simple questions: Is there such thing as a global civil society? How global is global civil society? What are its sources of power and legitimacy? What impact does it have on an international stage that has not assigned it a leading role?

  • Brand and Product Management

    (48 contact hours, 6 ECTS credits)

    Prof. Héctor Bajac. PhD in Administration, Universidad Politécnica de Madrid, Spain. M.Sc. in Marketing, Texas A&M University. MBA, Corpus Christi State University, (United States of America). Public Accountant. Ex president, Advertising Chamber of Uruguay. Ex manager, CABA, Ancap Beverage and Alcohol Company. Ex commercial manager, Diageo Uruguay. Ex senior consulting manager, KPMG. Award for teaching excellence 2013, graduate degrees and professional development, School of Management and Social Sciences. Academic Coordinator of Corporate Communication and Advertising and Marketing, School of Communication and Design, Universidad ORT Uruguay. Teaching secretary, School of Communication. Active Researcher, initial level, Social Sciences, National System of Researchers (SNI).

    Course Description: What is the impact of brands in business strategy? This course probes into the concepts of brand identity and brand equity, and analyzes several approaches in building strong brands. Organizational, financial and legal aspects related to brand management are studied. Participants will be able to: 1. Understand the concept of brand equity, how it is measured and managed, and why it is important for business strategy; 2. Design brands with strong identity and personality, as well as understand the principles of their graphic expression; 3. Create brand names; 4. Develop marketing programs to deploy brand identity; 5. Develop a branding plan.

  • Media Lab

    (48 contact hours, 6 ECTS credits)

    Prof. Daniela Golby. Master of Science in Strategic Design and Management, Parsons The New School of Design, New York (United States). BA Graphic Design, Universidad ORT Uruguay. Certificate of Appreciation for promoting positive action for inclusion of persons with disabilities, Support of Youth in STEM, United Nations, 2017; and Best Collaborator in Design Jam Competition, Parsons The New School and Godiva Chocolatier, New York, 2016.

    Course Description: Media Lab is a project-based course where innovation and entrepreneurship are encouraged in a co-creative workshop environment. Design Thinking is used throughout the course and provide students with tools to create potential solutions to complex problems that affect our world today. The course focuses on building robust concepts from extensive research, frame challenges, collaborate through brainstorm sessions and ideation sprints to finally present a prototype. Innovation and creativity are key elements of the Media Lab, where ideas are put together with the potential to create a business plan. The course provides the students with the opportunity to develop soft skills and critical thinking, thus help prepare for real-world work challenges.

  • Business Communication

    (48 contact hours, 6 ECTS credits)

    Course Description: In today's rapidly changing environment, organizations must be ready to adapt to new trends, magnify their brand, and cultivate strong relationships with stakeholders, and communication has become one of the most relevant skills in business to get the message across effectively, both to people within and outside the workplace. 

    This subject combines knowledge about marketing, advertising and PR to build relationships that matter, and ensure a better development of the ongoing projects, keep the employees engaged and allow them to understand their tasks, delivering significant messages in a variety of media, including oral presentations, writing, spreadsheets, slideshows and graphic design.

 

 

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